Next Step in The Balance Sheet Shuffle

Next Step in The Balance Sheet Shuffle

We frequently have customer conversations where we discuss how things are moving around a SaaS income statement;  hosting costs into COGS, headcount from R&D to other departments, things like that.  Meanwhile, in another part of The Cloud, there are some large,...
How to Make Your SaaS a Cash Gusher

How to Make Your SaaS a Cash Gusher

We’ve been tossing the sales and marketing metrics ball back and forth and around the OPEXEngine Room the past few weeks.  Cost structures can vary widely between peer groups of revenue size, growth rate, and average contract value (ACV).  Our Benchmark Engine...
Real SaaS Businesses or a Bubble of Unicorns?

Real SaaS Businesses or a Bubble of Unicorns?

Are the SaaS unicorns another hype bubble, or is there something really new happening?  This article by Miguel Helft in Forbes says we are not in a bubble, and has a good case to back it up.  The Zenefits story, that they got to $100MM in revenue in a fraction of the...
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